JOB REQUIREMENTS/EDUCATION: Educated to degree or equivalent level. Additional marketing and/or business degrees preferable. At least 5 years of experience in development, public relations, communications, or related fields. Experience with Microsoft Office and E-Tapestry desired.
FLSA STATUS: Exempt
The Director of Philanthropy and Marketing is responsible, in coordination with the Chief Executive Officer, for the organization, implementation, and operation of the Foundation’s development program, with a focus on major gifts, planned gifts, annual gifts, donor stewardship, community relations, and the activities related thereto. The Director will create and implement long-term marketing and public relations plans to promote and maintain community awareness of the Senior Community’s programs and services.
- Design, implement, and manage a comprehensive, result- driven program focused on major gifts, planned giving, annual giving, and donor recognition. Solicitation of major and planned gifts shall be undertaken in joint consultation with the CEO.
- Promote an awareness of Daughters of Sarah within both the Jewish and secular Capital District communities through an active program of public relations for Daughters’ programs, activities, and services.
- Inform and shape the Senior Community’s overall public relations strategies and activities; create, implement and oversee communication programs that effectively describe and promote the Senior Community and its services.
- Develop and implement a broad cultivation and recognition program for donors in all categories to identify and engage prospective donors, and to maintain existing donors.
- Oversee all Foundation development activities, including the maintenance of donor records, gift processing and acknowledgements, databases, and files; Supervise development office staff.
- Develop communication/marketing materials (press releases, etc.) and respond to requests of other departments for materials (brochures, etc.) that position Daughters of Sarah as a leader in elder care, representing the Senior Community in an elegant, educated, collegial, compassionate corporate manner.
- Communicate with media representatives (reporters, editors), demonstrating positive, open relationships.
- Develop and oversee web and social media strategies, graphic design, and editorial content; oversee the website with IT Director to ensure accuracy, up-to-date information and relevancy regarding evolving needs and programs of the Senior Community.
- Appropriately represent the Foundation at community functions.
- Provide administrative support to the Board and Board committees; Identify, recruit and build relationships with volunteers.
- Perform such other duties as are assigned by the CEO
PHYSICAL REQUIREMENTS: Normal office; lifting up to 20 lbs. as part of office activities.
PERSONAL REQUIREMENTS: The ability to read, write, speak and understand English; good communication skills; sound mental and physical health; to work as a member of a team; to demonstrate a high level of sensitivity in people, especially older adults; must have patience, tact and cheerful disposition.
Disclaimer: This is not necessarily an exhaustive list of all responsibilities, skills, tasks, requirements, efforts or working conditions associated with the job. While this is intended to be an accurate reflection of the current job, management reserves the right to modify essential functions of the job, or to require that other or different tasks be performed when circumstances change (i.e. emergencies, changes in personnel, workload, rush jobs or technical developments).